To shave or not to shave is a choice that every woman should make in complete freedom, according to her needs and her way of being. Strep, a beauty ally for professional DIY hair removal, is back with a new print and digital campaign.

The campaign shows a contemporary woman, proud and free to always express herself in her own way: both when it comes to style choices and hair removal. “If feeling smooth is your style”, your ally can only be Strep with its range of practical, fast and amazingly effective hair removal strips for a professional result in your home, whenever you want.

A playful and colorful mood to convey lightness and a pinch of self-irony, elegant and fashionable feathers as an iconic symbol of the delicacy of the product on the skin.

Watch the video https://www.youtube.com/watch?v=LYC-qDGg180