Goovi

Nature and good vibes, this is the world of Goovi! A wellness brand that brings positivity to your day, encouraging you to love yourself and take care of yourself.

Website Instagram TikTok

Goovi is good, easy, natural.

At Goovi, well-being is the result of a holistic approach that works both from the inside, with food supplements, and on the outside, with skincare, bodycare and make-up products. Good: effective products with a clean & vegan philosophy for internal and external well-being. Easy: natural formulas, suitable for everyone, and easy to use. Natural: natural ingredients at the heart of the products, selected for their quality, efficacy and sustainability.

Valentina Banfi

Marketing

Goovi

The philosophy of good vibes as a lifestyle

Goovi is not just a brand, it's truly a way of life! We strive to spread the values of positivity, authenticity and self-love to Goovi lovers each and every day. How do we do this? Through our co-founder Michelle Hunziker, our vast social content and our natural products, which offer an in & out wellness experience. Our strength lies in our social first approach, which has allowed us to quickly build a community that shares our values and is our first source of daily inspiration, even in terms of product development.

Goovi lights up Milan with its WOW Tram

Goovi brought all its positive energy to Milano Beauty Week with a truly one-of-a-kind experience: the WOW Tram, which departed from Via Hugo on September 21st, turning a simple ride through the city into an unforgettable moment of beauty and fun.

On board, the star of the show was the brand-new Eyes WOW Shot Mascara, the all-in-one innovation set to revolutionize every gaze. Guests had the chance to experience it in an exclusive and dynamic setting, through face yoga sessions, guided product tests with beauty experts, and activities designed to highlight the power of the eyes.

The journey was made even more special with personalized gifts and Goovi surprises, telling the story of the brand in a fresh, engaging, and positively energetic way.