We work every day to develop brands recognized for their excellent quality and continuous innovation, capable of meeting our consumers’ new needs and constantly uplifting their everyday life.
We have built our strength on a wide range of brands in the Beauty, Health and Hygiene markets, which have become part of the lives of millions of consumers. Some are historical brands that are more than 50 years old and have been able to evolve by interpreting the new market trends, others are more recent success stories. Some are strong international brands in constant development, others are iconic brands nationwide. Everyone has a unique identity and a distinctive positioning in their reference market.
We believe in Communication is a powerful tool to convey our brands unique identity and our products constant innovation. That’s why we support our brands and our lines with strong communcation campaigns at a national an international level.