NEWS

Biopoint Glow Escape ✨

Two days out of time, where beauty lights up with a new glow and becomes an experience to be fully lived.
Set in the natural surroundings of La Raia, Biopoint brought Glow Escape to life, an exclusive event that involved 10 influencers in an immersive journey dedicated to haircare and wellbeing.

An experience designed to enhance hair care through dedicated rituals, sensorial textures and enveloping fragrances, combining both a technical and emotional dimension. Participants enjoyed moments of relaxation and discovery, alongside shared activities, creating an authentic balance between self-care, lightness and connection.

Glow Escape proved to be a special opportunity to slow down, recharge and reconnect with one’s own beauty, in an intimate and inspiring setting, far from everyday life.
An initiative that reflects Biopoint’s commitment to promoting an increasingly holistic approach to haircare: not just treatment, but experience, wellbeing and pleasure.

Because feeling good starts from your head — and when you’re having fun, it shows even more. ✨